SKILL.md
Property Listing Skill
A great listing sells the feeling of living there while staying truthful — it leads with what makes the home special, paints the lifestyle, and gives buyers the facts they need to want a showing. This skill writes that description: appealing, scannable, and accurate, without the tired clichés or anything that crosses fair-housing lines.
Note: this is a marketing aid, not legal advice. Listings are regulated — Fair Housing laws prohibit language that indicates a preference or steers based on protected characteristics (race, religion, familial status, disability, etc.), and claims must be truthful. Describe the property, not the ideal buyer; have material claims and compliance reviewed per your jurisdiction/MLS rules.
Working from a brief
Given the basics (beds/baths, key features), write the listing anyway — infer appealing, plausible framing from what's given, and mark any specific claim (confirm) (square footage, year, schools, HOA). Never invent facts (size, upgrades, permits) and never use buyer-preference language. Describe the home.
Required Inputs
Ask for these only if they aren't already provided (else infer/flag to confirm):
- The property — type, beds/baths, size, lot, and standout features (renovations, views, layout, outdoor space).
- The selling points — what makes it special and the likely buyer's needs it meets (in property terms).
- Location — neighbourhood, walkability, and nearby amenities (state facts, avoid steering).
- Voice & channel — tone (warm, upscale, cosy) and where it runs (MLS, Zillow, social), with any length limits.
Output Format
Listing: [property]
- Headline — a short, evocative hook (the single most compelling thing about the home).
- Description — 1–3 flowing paragraphs: open with the wow factor, walk the buyer through the home's best features and flow, evoke the lifestyle (entertaining, morning light, the yard), and close with location/convenience. Specific and sensory, not a feature dump.
