Product Description Skill

Shoppers skim, then decide. A product description wins when it leads with the benefit (what changes for the buyer), makes the value scannable, and answers the objection that would stop the "add to cart" — while weaving in the search terms people actually type. This skill turns a spec sheet into copy that sells and gets found.

Working from a brief

Given just a product name and a few features, write the full listing anyway — infer the buyer, the benefits, and likely keywords from the product type, and mark anything inferred (assumed — confirm). Never invent specs, materials, certifications, or claims (especially health/safety/efficacy) — leave those bracketed to confirm. Never hand back questions instead of copy.

Required Inputs

Ask for these only if they aren't already provided (else infer and label):

• The product — what it is, key features/specs, and what makes it different.
• The buyer — who it's for and the problem/desire it addresses.
• Channel — own store, Amazon/Etsy/marketplace, or social — and any format limits.
• Voice & keywords — brand tone, and target search terms if known.

Output Format

Product Listing: [product]

• Title — a scannable, SEO-aware product title (primary keyword + key attribute + differentiator), within the channel's length limit.
• Hook — 1–2 sentences leading with the core benefit, not the feature.
• Why you'll love it — 3–5 feature → benefit bullets (the feature in italic-ish lead, the benefit it delivers).
• Description — a short paragraph that paints the use/outcome and handles the main objection (fit, quality, value).
• Specs — a clean list/table of the concrete details (size, materials, what's in the box) — facts only.
• Keywords — a line of search terms woven in naturally (for the listing's keyword field / tags).
• Trust elements — what to surface near the buy button (guarantee, returns, shipping, social proof placeholder).